IBM 402 Business Policy Print
(Read : 5467 times)

รายละเอียดลักษณะของรายวิชา แบบ มคอ.3 : Download

 Lecturer : Yaowares Vorapiyawat

สัปดาห์ที่

หัวข้อ

ศึกษาทั่วไป

หมายเหตุ
Slide เอกสาร

แบบทดสอบ

1

   Course Overview
  What is strategy and
  Why is it important?

 youtube

2

  Charting a company’s
 direction:vision and
 mission, objectives, and strategy

 

 

  

 youtube

3

  Evaluating a company’s
  external environment

 

 

  

 youtube

4

  Evaluating a company’s
  resources, capabilities  and competitiveness

 

 

  

youtube

 youtube

 youtube

5

  The Five Generic Competiive Strategies

 

  

 

youtube

6

  Strengthening a
  company’s competitive position

 

 

  

7

  Strategies for competing
  in international markets

 

 

  

 youtube

8

 Corporate strategy:
 diversification and the
 multibusiness company

  

  

 

9

 Ethics, Corporate social
 responsibility, Environmental
 sustainability and strategy

 

  

 

 

 

10

 Building anorganization capable
 of good strategic execution

 

  

   

11

 Managing internaloperations:Actions that
 promote good strategic execution

 

12

 Corporate culture and leadership: keys to good
 execution strategy

  

  

   

  

 

13

 Case presentation

 

  

 

 

14

  Case presentation Review

 

  

  

 

15   Review